Frequently Asked Questions

1. What services does Hamby Communications offer?

Hamby Communications provides communications consulting services, from fractional and interim leadership roles to project-based support. As an interim Chief Communications Officer (CCO) or Chief Marketing Officer (CMO), we lead communications and marketing programs, overseeing planning, team management, and content development. Project-based engagements include communications planning, PR strategy, crisis communications, messaging and brand development, as well as speaker and media training.

2. What is a fractional or interim CCO, and how can it benefit my business?

A fractional or interim Chief Communications Officer (CCO) provides senior-level communications and public relations leadership without a long-term commitment. This role may involve part-time support over an extended period or full-time support for a defined duration—delivering executive-level expertise when and where it’s needed most.

3. Who are your typical clients?

Hamby Communications partners with technology companies across AI, SaaS, cybersecurity, and more. Clients include both startups and established enterprises seeking to strengthen brand messaging, navigate change, or access interim executive communications support.

4. Does Hamby Communications have experience with startups vs. established companies?

Hamby Communications has deep experience supporting both startups and established enterprises— and is capable of navigating matrixed organizations with defined processes, and equally adept at partnering with early-stage teams that move fast and build as they go.

5. What differentiates Hamby Communications from other consulting firms?

Hamby Communications stands apart through senior-level judgment, practical execution, and deep tech industry insight. Serving as an interim Chief Communications Officer, Lorraine Hamby helps companies navigate change, align messaging, and deliver results that matter.

6. How do you approach developing a communications strategy for a new client?

The process begins by understanding each client’s business goals, audiences, and challenges. From there, we build a tailored strategy using established frameworks that drive clarity, strengthen the narrative, and deliver measurable results.

7. What industries does Hamby Communications specialize in?

Hamby Communications has expertise across a wide range of tech industries, including AI, fintech, data management, cybersecurity, retail, SaaS, and mobile applications. We work with both B2B and B2C clients, including startups, and are well-versed in developing communications strategies that emphasize innovation and adapt to evolving markets.

8. How does Hamby Communications structure client engagements?

Hamby Communications works with clients on either a retainer or project basis, depending on the scope and duration of the engagement. In either case, billing is aligned to clearly defined deliverables, timelines and business goals.

9. How can Hamby Communications help my company stand out?

Hamby Communications helps technology companies tell innovation stories that stand out. Strategic messaging, PR, and brand evolution efforts ensure that communications reflect real differentiation and resonate with investors, customers, and employees.

10. How quickly can you be available to help with crisis communication or reputation management?

Hamby Communications can often engage within hours to support crisis communication or reputation management needs. Once retained, responsiveness and clear direction are immediate priorities. We also offer proactive crisis-preparedness workshops to help teams develop plans, draft statements, and strengthen internal response capabilities before an issue arises.